New Dealer Requirements

Mercury Outboard Package Agreement

Boat Line: Dealer must have an established boat line
Boat Package Order:
Confirmed order of a minimum of 6 Mercury outboard-powered boat packages

Parts/Tools Required:

 

Annual P&A purchases are to meet at least $5,000 annually, which includes a minimum of initial Parts, Props & Oil order of $2,250.
A minimum of $5,430 in Special Tools is required. (Costs may vary depending on current tool inventory).

Computer Diagnostic System Basic kit starts at $1,138 up to $6,694.40 (ordered through SPX Service Solutions)
Signage: Refer to the Sign Requirements for details
MercNET: $700 Annual Fee billed in July - pro-rated for new dealers
Literature:
Annual Literature Fee $199*
Training:
Annual Training Fee of $475 (single product line) & $600 for dual product line dealers - pro-rated for new dealers
Service:
Complete Service Training required - videos, e-skills and school attendance
  Dealer Service Development Plan (DSDP) completed and a minimum Mercury Service Level obtained within first year
E-Skills: A complete set of E-Skills courses (including MTF - Marine Technician Fundamentals course) specially priced at $1,000 for new dealers (valued at $2,650).
Facility: Showroom and service facility required
Market Area: Prior approval of Mercury Representative required
 

Mercury Outboard Stocking Agreement

Requirements: Same as above, will require loose outboard order based on market area and program requirement
  P&A purchases to meet $5,000 annually as noted on contract
   

MerCruiser Agreement

Boat Line: Dealer must have an established boat line
Boat Package Order:
Confirmed order of a minimum of 6 MerCruiser-powered boat packages

Parts/Tools Required:

 

Annual P&A purchases are to meet at least $5,000 annually, which includes a minimum of initial Parts, Props & Oil order of $2,250.
A minimum of $4,290 in Special Tools is required. (Costs may vary depending on current tool inventory).

Signage: Refer to the Sign Requirements for details
MercNET: $600 Annual Fee billed in July - pro-rated for new dealers
Literature: Annual Literature Fee $199*
Training: Annual Training Fee of $475 (single product line) & $700 for dual product line dealers - pro-rated for new dealers
Service: Complete Service Training required - videos, e-skills and school attendance
  Dealer Service Development Plan (DSDP) completed and a minimum Mercury Service Level obtained
E-Skills: A complete set of E-Skills courses (including MTF - Marine Technician Fundamentals course) specially priced at $1,000 for new dealers (valued at $2,650).
Facility: Showroom and service facility required
Market Area: Prior approval of Mercury Representative required
   

Mercury Jet Drive Agreement

   
Boat Line: Dealer must have an established boat line
Boat Package Order:
Confirmed order of a minimum of 3 Sport Jet-powered boat packages

Parts/Tools Required:

 

Minimum of $1,739 (costs may vary depending on current tool inventory)
P&A purchases to meet $2,500 annually as noted on contract

Signage: Refer to the Sign Requirements for details
MercNET: $700 Annual Fee billed in July - pro-rated for new dealers
Service: Complete service training required
Facility: Showroom and service facility required
   

Service-Only Agreement

A service-only contract does not require a loose engine or boat order, but does require special approval. All service-only dealers must meet minimum Mercury Certified service level requirements per the Dealer Service Development Plan (DSDP) as outlined below. If you agree to meet these requirements, please complete the dealer application and e-mail pictures of your facility to newprospect@mercmarine.com.

Service-only contract consideration is based upon the need for service representation in a specific market; this is determined solely by Mercury Marine.

Outboard Parts/Tools Required:

Annual P&A purchases are to meet at least $5,000, which includes a minimum of initial Parts, Props & Oil order of $2,250.
A minimum of $8,168 in Special Tools is required to meet certified service level. (Costs may vary depending on current tool inventory.)

MerCruiser Parts/Tools Required: Annual P&A purchases are to meet at least $5,000, which includes a minimum of initial Parts, Props & Oil order of $2,250.
A minimum of $4,829 in Special Tools is required to meet certified service level. (Costs may vary depending on current tool inventory.)
Outboard & MerCruiser Parts/Tools Required: Annual P&A purchases are to meet at least $5,000 for each product line, which includes a minimum of initial Parts, Props & Oil order of $3,000.
A minimum of $10,457 in Special Tools is required to meet certified service level for both Outboard and MerCruiser. (Costs may vary depending on current tool inventory.)
Computer Diagnostic System: Basic kit starts at $1,138 up to $6,694.40 (ordered through SPX Service Solutions)
Signage: Refer to the Sign Requirements for details
MercNET: $700 annual fee billed in July - pro-rated for new dealers
Literature: Annual literature fee $199*
Training: Annual training fee of $475 (single product line) and $600 for dual product line dealers - pro-rated for new dealers
Service: Complete Service Training required - videos, E-Skills and school attendance
Dealer Service Development Plan (DSDP) completed and a minimum Mercury "Certified" Service Level obtained within first year
E-Skills: A complete set of E-Skills courses (including MTF - Marine Technician Fundamentals course) specially priced at $1,000 for new dealers (valued at $2,650).
Facility: Approved service facility required. A retail facility in a commercial location with ample parking for consumers with trailers. Building, facilities and property must be clean, neat and orderly in appearance. Mobile-only requests will not be considered.
Market Area: Prior approval of Mercury Representative required
 

How to Apply

Print application, complete and fax to 920-907-6650.

or

Send Inquiry to: newprospect@mercmarine.com

or

For assistance, call 920-929-5042 to speak with a customer service representative.

*Annual Literature Fee is $199 for each contracted product line (Outboard and MerCruiser). The Annual Literature Fee for both contracted product lines is $398.

03/25/2013

© 2004 Mercury Marine